ChryslerOnDemand.com: Fast -changing, engaging content from inside and out
ChryslerGroup360.com: A view from every angle
April 2, 2014 , Auburn Hills, Mich. - Through two new groundbreaking websites, Chrysler Group LLC is making it easier for consumers and journalists to find information about the company, its people and its products.
Chrysler Group on Demand (COD) offers consumers, enthusiasts and journalists quick and easy access to a constantly changing mix of social media and video content related to the company’s brands and products.
When readers log on to Chryslerondemand.com, they are presented with a simple-to-navigate menu of topics and featured stories, as well as links to information on every Chrysler Group brand and product. Each link leads readers to a bundle of content related to the chosen topic. Bundles can include links to Chrysler Group or third-party-generated content, such as independent product reviews, news articles, videos, or posts on Facebook, blogs, Twitter, Instagram and Pinterest. COD also offers readers an opportunity to submit their own user-generated content, such as stories and videos, to be included On Demand. Including a mix of content from across the car-loving globe gives the website’s users a rich blend of information and perspectives on the topics of their choice.
It’s all about pulling together content to provide engaging, entertaining and useful information about Chrysler Group LLC and its brands, Ram, Dodge, Chrysler, Jeep®, SRT, FIAT and Mopar, all in one place, at the click of a mouse or touch of a screen, On Demand.